Conquering the Incongruency of Academic Entrepreneurism: A Working Transdisciplinary Model

By:
Dr. Sherilyn Marrow,
Dr. David Thomas
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This paper unveils a working transdiciplinary model that addresses how to meld creativity and capitalism in contemporary academia for the 'greater good.' A case study of an actual academic entrepreneurial venture will be shared from its inception to publishing outcomes, along with a newly-created 10-step feasibility analysis that ensured its success. The revolutionary trend of 'academic entrepreneurism' will be discussed in terms of challenge and necessity, providing suggestions on how innovative academicians can survive and thrive in this new,invigorating academic climate.


Keywords: Academic Entrepreneurism, Book Publishing
Stream: Books, Writing and Reading
Presentation Type: Paper Presentation in English
Paper: A paper has not yet been submitted.


Dr. Sherilyn Marrow

Associate Professor, School of Communication, University of Northern Colorado
Greeley, Colorado, United States Virgin Islands


Dr. David Thomas

Assistant Professor of Management, Monfort College of Business, University of Northern Colorado
Greeley, Colorado, United States Virgin Islands


Ref: B07P0094